L’ESKIZZO presents ESSENCE — a collection about the essence of a woman and her gentle strength. At the heart of the campaign are Ukrainian women who inspire us with their energy, mindfulness, and strong sense of principle. These qualities become an inner impulse for movement, choice, and decision.

The collection brings together three stories, each with its own strength. The protagonists are women whose essence lies in sincerity, love for their calling, and dignity in every action.

Energy.

For Tetiana Lukinyuk, Head of Google Ukraine and a top marketing executive, it is about the inner drive to move forward and claim her place in the professional world: “There were not enough women then, and there are still not enough women now. Girls, we need to take these positions. We deserve it.” Her story is about the courage to step forward and the confidence in one’s own worth.

Mindfulness.

For Olha Rudnieva, co-founder and CEO of the Superhumans rehabilitation center, it reveals itself through results and daily actions: “What inspires me most is the result — I see it every day in people and in what I do. These results give me the strength to keep moving forward every day. And when I feel exhausted, I simply go and look at people who make the impossible possible every single day.”

Here, mindfulness is about being present in your own life and feeling confident in your actions.

Justice.

For Sevgil Musaieva, Editor-in-Chief of Ukrainska Pravda, it is an inner compass and a principled stance: “A heightened sense of justice and an intolerance for lies form the foundation of my choices and my voice.” Her story of standing up for truth and integrity shapes the spirit of the collection.

ESSENCE is about the balance between strength and vulnerability. It is clothing that neither decorates nor dictates, but supports a woman in movement, decision, and presence. The design continues the meaning of the collection: refined silhouettes fit with precision, creating a sense of inner composure and support without distracting from one’s true essence.

This collection is about conscious forward movement, justice toward the world and oneself, and the strength to be yourself without explanation.